Ethical Fashion Brand

by 981374 on April 15, 2011

http://www.marketingweek.co.uk/sectors/retail/hm-launches-ethical-fashion-brand/3025566.article

H&M, Zara’s greatest competitor is launching a new fashion brand which their aim is to be ethical. This means that their clothing’s are made up of more  environmentally friendly materials. This new brand will build a good image for H&M and with a better image comes better sales and new customer base. This might affect Zara because some of their customers will change to go to H&M because of their new environmentally friendly image.

{ Comments on this entry are closed }

Inflation

by 981374 on April 15, 2011

http://www.bloomberg.com/news/2011-04-15/china-economy-grows-more-than-forecast-9-7-as-prices-jump.html

Even though China’s economy is growing rapidly, so is the inflation. Not only is the growing economy affecting China itself, but also a large number of countries in Asia such as India. With retail stores in China and India, this will certainly hurt the company because of inflation. Due to inflation, people will save more than normal and money are less worthy. But with China’s economy growing exponentially, for the time being, Zara is still safe.

{ Comments on this entry are closed }

Technology

April 15, 2011

http://keijoknutasit.blogspot.com/2011/02/h-opens-online-shopping-also-in-usa.html H&M who is a big competitor for Zara is launching online shopping for USA in 2011. Before, they only had online stores for some countries such as Uk, Sweden and more. Launching it in USA has a big impact to big competitors like Zara. This is because customers can now compare prices freely and [...]

Read the full article →

Government Analysis

March 29, 2011

Opportunities Threats Political One Child Policy Lets business establish in China if it benefits them One Child Policy A lot of corruption still happens in China Social and cultural 1.3 billion people (large amount of potential customers) Different culture of dressing than the western Colour difference which leads to a change in design Economic Going [...]

Read the full article →

Zara Launches Online Retail Store

March 7, 2011

http://www.bbc.co.uk/news/business-11155437 In order to increase more sales, Zara is launching a online website where you can buy their products on there. This will increase customers because even though Zara is in a lot of countries, now consumers do not need to go in their shops to purchase their products. This will further increase their growth [...]

Read the full article →

Zara moving into Australia

March 6, 2011

http://www.news.com.au/business/zara-to-murder-australian-fashion-brands-next-year/story-e6frfm1i-1225892018210 Zara moving into Australia is going to be a threat to local chains such as Country Road and Witchery. Not only is Zara going to open in Australia but also South Africa. Mr Lloyd said that when Zara opened a store in China last year, “it just murdered everything around it”. Which they will [...]

Read the full article →

Too Fast?

March 6, 2011

http://www.businessweek.com/magazine/content/06_36/b3999063.htm Inditex, the parent company of Zara has tripled it’s sales since the year 2000. The chief executive of Inditex says that they are expecting Zara to open one or more outlets each day. Is it too fast? The chief executive does not think so but on the other hand, others are not so sure about that. [...]

Read the full article →

Illustration Rights

March 6, 2011

http://www.signature9.com/fashion/sketchy-issues-inditex-and-hermes-on-opposite-sides-of-derivative-illustration-rights Recently, Inditex (Zara’s parent company) was accused of stealing a photographer’s photo on Lookbook.nu. This brings in a lot of ethical rights because of the violation of copy right and others. The photographer was not informed by Zara and she also found some of her other artworks on other products. Is this right for [...]

Read the full article →

Zara in China

February 21, 2011

http://www.chinadaily.com.cn/bw/2007-03/05/content_819249.htm Even though China has a lot of issues with foreign companies going into the Chinese market, they welcome Zara. In 2006, Zara set a mainland base camp with two outlets in Shanghai. In 2007, the first Zara store was set in Beijing and it created a buzz all around the city. The company had [...]

Read the full article →

Unfashionable Conduct in Zara

February 21, 2011

http://www.shamelessmag.com/blog/2008/12/stop-unfashionable-conduct-at-zara/ A union of workers working in textile, hotel, apparel industry had  launched a campaign against Zara. They are complaining about the bad working conditions in the company including unpredictable schedules, short staffing, and more. 4 workers who supported the union had been fired from their job in Zara. Another 2 workers have been demoted because of supporting the union. People [...]

Read the full article →

← Previous Entries